Brand Identity

For this project to be successful, I believe it's necessary to approach it as one would a commercial enterprise, to "sell" membership in the project the same way a company sells its finished game.  I use "sell" here in the marketing sense of the word: We need to get people interested in and excited about the idea.  Part of that is creating a professional and appealing brand identity.

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What's In A Name, Pt. 2

Thanks everyone who suggested names, some very good stuff in there! (I would almost consider getting sued by EA just so we could call the game 'AweSimCity'!).  But upon due consideration, I've decided to stick with my original idea.  Without further ado, here's what I decided on:

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What's In a Name?

Or, a Sim City 5 by any other name would smell as sweet

Ugh, OK, too many heavy posts lately... let's talk about something a little more lighthearted!

What's our shiny new game, and by extension our project, going to be called?  Obviously we can't call it "Sim City 5";  EA would have their evil army of glowing-red-eyed lawyers feasting on our flesh in no time flat!

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Oh noes!

Oh dear... I just went back to read my original post and noticed that half of it was missing!  Apparently there is some kind of limit on the length of these posts (is this a sign that I need to stop digressing so much?  Maybe... but I digress.) and when I copied the text from the document I wrote it in it didn't all make it.  As a result, the latter (and most interesting, if I do say so) part of the article was cut off.  I went back and split it into two parts at roughly the spot where it was cut, so if you already read it you might want to check out Part 2!

Lessons learned:

-Proofread things after you post them, dammit!
-Never, ever, copy and paste from MS Word.

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